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Weekly Promotions In September
Enthusiasm, Payroll, & Waffle - Week One
Week one is considered to be Enthusiasm Week, Payroll Week, and Waffle
Week. I’m not sure what you could do with the first the first one, but for
payroll week you could run some kind of offer to accountants in the area.
Get a direct mail list of all the accountants or target “accountants” on
Facebook and make them a offer for their special week.
If you serve breakfast you could run a new menu of waffles for Waffle
week. You could run a buy one waffle get the 2nd waffle free. If you’re a
bar that has a fun loyal fan base, get creative and do a waffle night. Send
out a funny e-mail letting people know you saw it was National Waffle
Week and that waffles are one of your favorite things to eat - especially
at night! And because of that, you’re going all out and doing a waffle
dinner! This could be a big hit or it could be a dud! How do you know
which it will be? ASK your customers their opinion on the idea. Send out
a e-mail and some Facebook posts and ASK people what they think. If
you get a great response, RUN IT! If you don’t, then don’t! Very simple.
Line Dance Week - Week Two
Week two is Line Dance Week instead of Line Dance Month, which
I’ve already gone through. That’s starting the second Monday in
September.
Prostate Cancer Awareness - Week Three
Run a charity event and raise money for a prostate cancer organization.
Again, write a press release and send it out to all the news organizations
letting them know what you’re doing. Maybe a percentage of sales go
to them or you get your food companies and liquor companies to help
sponsor it and you give 100% of food sales.
I believe you should always try to do some kind of charity event once a
month, or at least once every two months if you can. Start being known
for that. When more people know that you do charity events to help people
in need, more trust, credibility, and authority builds up for you and your
business, which results in more people wanting to do business with you!
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