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3 Ways Your Fears Can Take Your Bar
Restaurant Business To The Next Level
he truth is fear runs in our lives every week, if not coach and becoming a student of marketing and business
T every day. Fear of spending money on advertising growth strategies. I learned new approaches. I focused
and not knowing the outcome. Fear of a new on one thing and one thing only and that was to learn
competitor opening within a few miles of you. Fear of staff everything I could about how to attract and retain customers.
and management not giving your customers the best Having the drive and motivation to do this to escape
experience. I can go on and on. humiliation changed my life, and I doubled my business in
just 8 months’ time.
If we keep letting this fear in our lives, it can keep us at a
standstill. Going nowhere. After my success, I started studying personal development.
And what I found interesting is that some of the most
However, there are ways that fear can help us break through successful business people actually leverage fear to push
our frustrations and get what we them forward, which is what
truly desire in life and in business. happened to me. I just didn’t
What I mean by that is fear can know I was doing that at that
actually be our biggest motivator “In your mind if you have time.
in life.
no choice but to succeed, you Today, I want to give you 3
In your mind if you have no choice will because nothing else tips on how to use fear to
but to succeed, you will because matters.” make more money, work less
nothing else matters. Eight months often, and reach your goals
after of me owning my own bar, I much faster, no matter how
was paying the bar’s bills out of my successful you are.
own pocket. If I kept doing that, I’d go broke. I thought about
my family and my pride and what people would think of me if Number one, discover the excuses. It’s very easy for us to
I lost my business. say we will never reach a certain level of success because we
make excuses. Maybe it’s not enough time, it’s the economy,
This fear of failing left me with no choice but to figure out a it’s the competition. Then, what happens is we hide behind
way to succeed and I did that by reaching out to a marketing those excuses because we want to feel comfortable. But
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